MMA publishes Mobile Banking Overview report
By Ed | February 6th, 2009 | Category: Demographics, Market Research | No Comments »The Mobile Marketing Association (MMA) has announced the publication of its Mobile Banking Overview calling it -
“an educational resource designed to provide analysis of the unique marketing opportunities and attributes that the mobile channel represents for the financial sector.
Key subjects include market size, consumer-focused mobile banking products and services, and the mobile media channels available [...]

